
Prinova at SupplySide Global 2025 will be showcasing clear whey, vegan protein, cocoa enhancer, and more.

Prinova at SupplySide Global 2025 will be showcasing clear whey, vegan protein, cocoa enhancer, and more.

David Trosin, Senior Director of NSF, discussed at The Outlook on Active Nutrition conference, how rigorous, science-backed certification protects consumers and athletes from harmful or mislabeled supplement products.

Ethical Naturals will be showcasing some of their ingredients, such as GreenGrown, AlphaWave, Cranberex, and Polyphenol-C at SupplySide Global 2025.

At SupplySide Global, HTBA will showcase MecobalActive B12, Cardiose, DiosVein, and taste modulation platform OptiTaste for sports nutrition, vascular health, and clean-label product development.

At "The Outlook on Active Nutrition" conference, Susan Hewlings, PhD, vice president of research affairs at Radical Science and co-founder of Substantiation Sciences, discusses the importance of leveraging clinical validation and evidence to build consumer trust and differentiate your brand.

Maypro partners with Tradichem to launch Clonapure, a fast-acting creatine complex, and Hipering granulation technology in North America.

At "The Outlook on Active Nutrition," Maura McDonald, a medical education specialist for sports nutrition at Thorne, presented “Fueling Optimal Performance: The Fundamental Ingredients of Endurance Nutrition,” highlighting endurance ingredients, their combinations, and how they can be optimized to enhance performance.


SynbÆctive ProBeautyShield gains Health Canada approval for probiotic skin health claims, supporting acne, eczema, and anti-aging benefits.

In its response to the citizen petitions, FDA has reversed its stance that NMN was not a dietary ingredient.

Novella launches Novella Strawberry, a potent, whole-cell bioactive ingredient and will be showcased at SupplySide West 2025.


The brown seaweed extract Ocean Actives H+ from Oceanium delivers low-dose gut and immune benefits.

Fun fact! Parsnips become sweeter after the first winter frost. Click to read more.

Stratum Nutrition expands globally, opening a Netherlands hub to meet European demand.

CRN data shows how expanding HSA/FSA coverage for supplements could be an affordable option, costing $12.2 billion over 10 years.

At The Outlook on Active Nutrition, Sara C. Campbell, associate professor and director of the Department of Kinesiology and Health at Rutgers University, explored the dynamic interplay between gut health, exercise, and brain function.

Stick packs have revolutionized the nutrition industry with their convenience, precise dosing, and sustainability, driving growth in single-serve packaging.

Sirio is showcasing its X Mg portfolio at CPHI 2025, highlighting new formulations that address the growing demand for magnesium.

Herbalist & Alchemist, a Certified B Corp details its responsible botanical sourcing, emissions tracking, and other sustainability efforts in herbal supplements manufacturing.

At The Outlook on Active Nutrition, registered dietician Katie Salomone and director of sports nutrition at Rutgers University explains how she uses sweat testing and personalized hydration tracking to optimize athlete performance.

The partnership between Nutrafol and MLB will start in the 2025 Postseason and extend into the 2026 regular season with campaigns that include fan experiences and testimonials from players and other baseball personalities.

BGG to showcase ApplePhenon and AstaZine extracts at SupplySide Global 2025 in Las Vegas, highlighting their use in drinking yogurt and coffee.

A new clinical trial finds that Lacprodan ISO.WaterShake from Arla Foods Ingredients helps lower blood glucose in women with gestational diabetes.

Balchem partnered with FC Bayern Women to promote K2Vital, their Vitamin K2 supplement ingredient, to a new audience of fans.

The polyphenol-rich sorghum extract ReDaxin helps athletes recover muscle strength faster after eccentric exercise, the study demonstrates.

Kaneka's new Ubiquinol Verified Program partners with Eurofins to ensure supplement potency and quality, protecting consumers and building trust.

A clinical trial finds Benicaros prebiotic fiber boosts bifidobacteria, strengthens gut barrier, and supports immune health.

Backed by clinical trials, the extended-release ashwagandha extract from Nutriventia, called Prolanza, supports stress relief, sleep, and cognitive health.

Live from The Outlook on Active Nutrition, we asked Ben Kane, president and co-owner of PricePlow, what he sees as the biggest trend in active nutrition.