Sports & Energy

At The Outlook on Active Nutrition, Michelle Arent, RD, MPH, CSCS, CISSN, director of Olympic sports performance nutrition at the University of South Carolina, tells attendees that vague testing language is putting college athletes at risk, and called on supplement brands to build clearer, more transparent partnerships with universities and practitioners.

Kyle Erny, Senior National Sales Manager at Kaneka Nutrients, breaks down how sports and exercise place added demands on the body at the cellular level.

The >Your< Hydramin+ Sticks target the growing overlap between functional hydration, sports nutrition, and beauty-from-within supplements.

The deal would add Twinlab, Reserveage, Metabolife, and Alvita Tea to cbdMD's wellness portfolio, moving through a court-supervised creditor proceeding rather than a conventional acquisition.

A third round of independent laboratory testing found 4 more finished ubiquinol products containing only trace amounts of the labeled ingredient, bringing the running total of flagged products to two dozen since testing began in 2025.

The physician-founded brand pairs its HPLC-verified polyphenol base with Greek beetroot for a new endurance-focused formula.

In this interview, Mark LeDoux, Chairman and CEO of NAI, explains what brands need to know about marketing for female demographics and the broader applications of performance ingredients.

The campaign centers on Thorne's NSF Certified for Sport product line, placing renewed emphasis on third-party testing as athlete-endorsed supplement marketing continues to expand across professional sports.

The caffeine-free, carbonated protein drink extends Nutrabolt's C4 brand beyond energy and pre-workout into a beverage segment where clear and sparkling protein formats have posted some of the category's strongest recent growth.

A peer-reviewed crossover study on Trpti, a bioavailable oleoylethanolamide ingredient, found measurable increases in GLP-1 and GIP within 15 minutes of dosing, adding mechanistic detail to a growing body of research on the ingredient's role in appetite and metabolic health.

The new longevity-focused system reflects a broader industry trend toward multi-product platforms targeting muscle, bone, and cellular health.

The unchanged formula, containing a bioactive form of folate, now carries banned-substance testing.

A precision-fermented, low-iron lactoferrin is now commercially available at scale in the United States, with research showing its effects vary by pathogen and mechanism.

Thorne's NSF Certified for Sport line gains another athlete endorsement as the company continues to position itself around women's athletic and health markets.

Maypro's probiotic ingredient completed the FDA's New Dietary Ingredient notification process, a regulatory milestone that arrives alongside a growing body of independent human clinical research on the broader Akkermansia muciniphila category.

Eagle Diagnostics' TruShield launches a new certification-verification app, highlighting banned substance testing standards for supplement brands.

A new meta-analysis in Frontiers in Nutrition demonstrates beetroot juice improves maximal oxygen uptake, power output, and sprint performance.

Susan Kleiner, PhD, explains how creatine may support women through hormonal transitions, aiding mood, cognition, strength, and recovery.

Susan Kleiner, PhD, discusses gaps in creatine research for women, from menstrual cycle control to lower baseline stores and variable performance benefits.

Nutritional Outlook interviews Andrew Ross, DO, Rousselot's science liaison and writer, who makes the case that blending collagen peptides into existing formulas isn't just a cost play, it's a functional and nutritional upgrade.

A clinical study demonstrates that combining caffeine and L-theanine can fail to boost athletic performance and may hinder physical power.

Mike DeMarco on why building general activity comes before any intense training program, and how a simple phone app often delivers the wake-up call.

Mike DeMarco, wellness coach with MJH Life Sciences, has built his foundation around protein, creatine, and a multivitamin for years, but it's the mindset reinforcement that keeps him coming back to them.

The randomized, double-blind, placebo-controlled crossover study showed short-term supplementation with the extract delivers dose-dependent benefits in both power output and brain focus.

From cutting volume to building a race-specific running base, Mike DeMarco breaks down how he restructured his training for HYROX, and why the lessons apply well beyond the race format.