Immune Support

Jennifer Grebow is the editor-in-chief of 

, an award-winning media-content provider in the dietary supplement and natural products market. 

, an MJH Life Sciences brand, provides insights and industry updates critical to manufacturers of dietary supplements, healthy foods, and nutritious beverages. 

 keeps industry abreast of current market trends, research updates, news, and regulatory developments. 

goes beyond the 24-hour news cycle and provides in-depth analysis to help industry players navigate the challenges and changes in the near- and long-term. 

, the largest privately held, independent, full-service medical media company in North America, dedicated to delivering trusted health care news across multiple channels.

Articles

In the retailer’s new “The Vitamin Shoppe Health & Wellness Trend Report 2022,” the company discussed which product types saw growing sales in 2021 and which saw slowing sales.

The Vitamin Shoppe reports: Sports nutrition and beauty-from-within now seeing big sales growth

A whole host of emerging actives—some familiar; others less so—are vying for ground in the crowded immune-support category.

Immune health: New, novel ingredients are on the scene. Can they take on the market’s old guard?

In May 2021, the International Scientific Association for Probiotics and Prebiotics (ISAPP) formally defined what, operationally speaking, a postbiotic is. So what does this signal for the postbiotics market?

Postbiotic Progress: Definitional clarity moves the postbiotic field forward

How much influence do healthcare practitioners have in shaping their patients’ dietary supplement use?

Rx nutrition: How healthcare practitioners can help consumers supplement more smartly

How can supplement brands motivate shoppers to keep taking immune health supplements—and to take them on the regular?

Are immune health supplements still a priority for consumers?

Three human clinical studies show that the ingredient can help manage symptoms related to upper respiratory challenges and can help positively modulate immune responses, the company says.

Natural Remedies’ AP-Bio, KalmCold Andrographis immune health ingredient gets Health Canada NPN

Matthew Yousefzadeh, PhD, is the scientific advisor at 

 (New Zealand). Yousefzadeh has published more than 30 scientific publications, with heavy emphasis on cellular senescence and aging. In 2020, he won the 

 on senescent cell accumulation during physiologic and accelerated aging of mice. This prize is awarded annually for the paper considered to be the most outstanding published in 

 in that year. Yousefzadeh has led numerous projects researching the efficacy of fisetin and how it supports healthspan and lifespan. He is also invested in the key drivers that lead to enhancement to cellular senescence and the impact of this on the aging process. He serves on the 

scientific advisory board for SRW Laboratories

Why fisetin is an important nutraceutical that can improve the lifespan and healthspan of men and women.

Healthy-aging ingredients: Can fisetin fight zombie cells?

The new Citrus Vacation collection features six flavors derived from what the company describes as “more sophisticated varietals,” including those with global appeal.

Flavorchem launches “sophisticated” citrus flavor collection for immune products

At the show, the company shared such prototypes as Peach Mango Stick Packs for immune health, a Caramel Cold-Brew Coffee Bar for cognitive health, and Chai-Flavored Dark-Chocolate Bites for digestive health.

IFF shows formulators what’s possible with non-pill delivery forms plus its portfolio of ingredients: Natural Products Expo West 2022 report

What does the herbal industry do when fate tosses a once-in-a-century pandemic onto a massive logistical crisis—all atop a burgeoning botanical boom? It dials up the patience and keeps its eyes on the long game.