Kimberly J. Decker

Articles

Medicinal mushrooms saw skyrocketing growth in 2020 during the COVID-19 pandemic. Is this the first step in their mainstream journey?

Are medicinal mushrooms on the cusp of mainstream fame?

As COVID-19 laid waste to activities and occasions we’d taken for granted, it turned the market for beauty products upside down.

How COVID-19 hit the beauty market

Focusing on the digital space and more has offered companies new platforms for communication.

How COVID-19 is changing nutrition marketing

Is sustainability still top of mind with consumers and companies amidst the pandemic?

Can sustainability survive COVID-19?

Today’s meal replacements aren’t just remaining relevant; they’re setting trends.

Today’s meal replacements are revolutionizing

How have natural and functional food shopping habits and priorities changed during the pandemic?

How has COVID-19 impacted the natural and functional food industries?

Exploring the potential of postbiotic beauty

Postbiotic ingredients for skin health. Do they work?

Smart supplement brands will account for seniors’ interest in quality of life, including mobility, balance, and maintenance of cognitive capacity.

How should dietary supplement companies market to seniors?

Plant proteins may allure consumers with their clean and green attributes, but dairy proteins are increasingly competing on this front, in addition to offering their own undeniable health and formulating benefits.

Dairy proteins still tell a good-news story

Plant-based dosing options are in demand as today’s health-and-wellness climate steers consumers toward cleaner, greener options.