Trends & Business

AffronEYE well-suited for formulations targeting gamers and overall eye health, says Pharmactive

August 07, 2020

Pharmactive Biotech Products offers a proprietary fast-absorbing antioxidant, affronEYE saffron, that may potentially address the negative impacts of blue-light exposure.

Insight marketing, not content marketing, works best in today’s digital environment

August 07, 2020

Dietary supplement companies should leverage the power of insight marketing over generic content marketing to better reach today’s digitally overwhelmed audience, one marketing expert writes.

Senator Ron Wyden to deliver keynote at AHPA’s Hemp-CBD Virtual Congress

August 07, 2020

U.S. Senator Ron Wyden (D-OR) will deliver the keynote at the American Herbal Products Association’s second annual Hemp-CBD Supplement Virtual Congress on August 27, 2020.

FDA issues warning letters to sellers of supplements marketed as hangover cures

August 06, 2020

FDA issued warning letters to seven companies for illegally selling unapproved products labeled as dietary supplements that claim to cure, treat, mitigate, or prevent hangovers, in violation of the Federal Food, Drug, and Cosmetic Act.

Santé Laboratories first to test Texas hemp for THC compliance

August 06, 2020

This is the first time hemp has been grown, harvested, and processed on Texas soil, following the passage of House Bill 1325 into law on June 10, 2019 by Governor Greg Abbott.

How e-commerce nutrition brands are leveraging User-Generated Content to sell products

August 05, 2020

User-Generated Content leverages word-of-mouth power through a brand-led marketing strategy.