Vitamins & Minerals

Balchem partnered with FC Bayern Women to promote K2Vital, their Vitamin K2 supplement ingredient, to a new audience of fans.

The latest trends and innovations in magnesium products.

The reviews examined the mechanisms of action of vitamin E tocotrienol in brain health support and a comparison of tocotrienol and tocopherol.

Using data from more than 2000 US participants, the study examined the association of higher folate levels, epigenetic age deviation, and cell function.

The six-month randomized, controlled trial demonstrated improvements in antioxidant activity, inflammation markers, and psychological scores with daily supplementation of TocoGaia from PhytoGaia.

Results on the methylcobalamin ingredient from HTBA were presented at Vitafoods Europe 2025.

Nutriearth’s natural vitamin D3 source was also recently approved for marketing in Canada.

A look at the most popular immune health ingredients, their benefits, and how to best position them.

Danone has entered into a definitive agreement to acquire a majority stake in Kate Farms, a manufacturer of plant-based, organic nutrition products for everyday and medical nutrition, including tube feeding.

Pharmavite recently announced a new $250 million production facility located in New Albany, Ohio which continue making top selling products such as, vitamin gummies.

The post-hoc study examined the effect of MenaQ7 K2 by Gnosis on vascular stiffness and blood pressure.

The vitamin E is made from sunflower oil production byproducts for beauty-from-within benefits.

CRN recently updated the safe intake level for magnesium supplements to 500 mg per day for healthy adults which was previously recommended at 400 mg per day.

The four new blends combine mushrooms and herbs, vitamins, and minerals for targeted wellness support.

Vegan Minerals recently announced their new plant-based and sustainable Calcea calcium ingredient.

Vitamin B12 is gaining steam in the cognitive health category and proving to be a supplement to watch.

The daily supplementation over 24 weeks helped reduce inflammation and gut dysfunction.

The use of the vitamin for calciphylaxis symptoms highlights a new approach with the potential for future treatment options.

The hydration category and ingredients within the category are continuing to see immense growth as a broader range of consumers see the value in hydration products for daily maintenance and well-being.

In collaboration with market research firm SPINS, Nutritional Outlook provides a deep dive into 2025's top trending ingredients and categories in nutraceutical products, including B12, beet root, hydration, mushrooms, and kratom.

Researchers compared Magshape to other magnesium sources, analyzing plasma levels over several time intervals, plus digestive tolerance.

The new multivitamins, probiotics, and protein powder support individuals using GLP-1 medications or losing weight.

Leverage consumer education to make your mark in the prenatal health space.

Optum Now has launched a partnership with Vous Vitamin, a personalized nutrition company, offering group level savings for those ordering a Vous Vitamin subscription from the Optum Now store.

The new platforms intend to expand the company’s presence in the US and extend international reach.