Creatine has seen impressive sales growth, but state legislation putting age limits on the purchase of creatine products in the sports and weight management categories may pose a dilemma.
Magnesium's trajectory is similar to ashwagandha in that its reach is extending across multiple categories.
The profile of mushrooms is growing but more education may be needed for consumers to differentiate between different species.
A fast growing segment, hydration products have seen a great deal of mainstream success, offering a variety of benefits to a wide range of consumers.
FlavorSum has completed construction of and opened a 35,000-square-foot expansion of its Kalamazoo, MI facility that enhances the site’s emulsion, extraction, and warehousing capacity.
The double-blind, placebo-controlled clinical trial sponsored by Blue California demonstrated that ErgoActive ergothioneine supported cognitive function, memory, and sleep in healthy elderly subjects with subjective memory complaints.