Vitamins & Minerals

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Are you willing to lose out to a competitor product because your product was lacking calcium by a few percentage points?

Last week the Wall Street Journal published an article entitled, “Is This the End of Popping Vitamins?” The article mulls over the results of two recent, negative studies on vitamins, stating that “the case for dietary supplements is collapsing.”

A new study conducted by the Council for Responsible Nutrition and Ipsos Public Affairs has found that a majority of physicians recommend dietary supplements to their patients and even take dietary supplements themselves.