
In collaboration with market research firm SPINS, Nutritional Outlook provides a deep dive into 2025's top trending ingredients and categories in nutraceutical products, including B12, beet root, hydration, mushrooms, and kratom.
Sebastian Krawiec is Editor at Nutritional Outlook.

In collaboration with market research firm SPINS, Nutritional Outlook provides a deep dive into 2025's top trending ingredients and categories in nutraceutical products, including B12, beet root, hydration, mushrooms, and kratom.

The deputy commissioner has been overseeing the reorganization of the FDA's Human Foods Program. He resigned on Monday following the firing of 89 staff members by the Trump Administration.

The American Herbal Products Association announced today that Michael McGuffin passed away on Monday, February 17, 2025. McGuffin served as AHPA’s president for 25 years.

Experts predict 2025’s hottest food and beverage flavor trends.

The flagship ingredient for this range is Carolean, which the company says promotes natural GLP-1 secretion that helps control one’s appetite.

A recent pharmacokinetic study comparing three butyrate ingredients found that lysine butyrate (marketed as BIOMEnd by NutraShure Distribution LLC) and sodium butyrate had significantly higher peak plasma concentrations (Cmax) and faster times to maximum circulation (Tmax), compared to tributyrin.

Optum Now has launched a partnership with Vous Vitamin, a personalized nutrition company, offering group level savings for those ordering a Vous Vitamin subscription from the Optum Now store.

FDA contends that the color additive is safe for humans but is legally obligated by the Delaney Clause of the FD&C act to revoke authorization as research shows the Red No. 3 induces cancer in rats.

This study builds on previous animal research that found the lipid emulsion made from Ahiflower was associated with significantly lower inflammation, improved insulin sensitivity, and improved gut microbiota, compared to that of soybean oil or fish oil.

From strategic outsourcing to turnkey solutions, contract manufacturers are helping supplement manufacturers meet growing demands and innovate.

Wellful Inc., a Kainos Capital portfolio company, has announced the acquisition of Ancient Nutrition from VMG Partners, Hillhouse Investment and other unit holders.

According to a survey conducted by the company, 85% of global pet parents “believe proper nutrition and supplements are as important for their pets as they are for themselves.”

Sabinsa has announced that its Sami Kunigal manufacturing facility was honored by India’s Karnataka State Pollution Control Board (KSPCB) with the Environmental Sustainability award for “outstanding performance in environment, health, and safety.”

According to USP, the researchers misapplied the limits for heavy metals and therefore their results were inaccurate.

When manufacturers choose their packaging solutions, they should think about both the lifecycle of the ingredient in the pack and the materials the pack is made from.

With an increasingly conscientious and knowledgable consumer base, major brands are already investing significant resources into promoting regenerative agriculture and mitigating greenhouse gas emissions.

Increased prices due to inflation meant consumers purchased less confections, but the category still saw growth.

A look at the causes and risk factors related to male sexual dysfunction, and how dietary supplements can be used to improve the sexual health of aging men.

The funding round included major investments from McWin Capital Partners and M&G Investments.

The updated criteria for the claim include limits to certain nutrients, and identified foods that are consistent with Dietary Guidelines.

According to the announcement, the authorization is also exclusive to AIDP and its partner company and licensee, ThreoTech, meaning that they are the only parties that can market magnesium L-threonate in the EU for a period of five years.

As global CEO and managing director of the Sami-Sabinsa Group, Shaheen is continuing his father’s work while applying his own vision for the company’s future.

Radicle Science is disrupting the traditional model of clinical trials through its AI-powered proof-as-a-service technology.

Aker BioMarine’s dedication to innovation and sustainability has made it a leader in the harvest and manufacture of krill oil for human nutrition.

All samples were tested using High Performance Thin-Layer Chromatography (HPTLC) to assess identity and quality.

The survey, commissioned by Ingredient Communications and conducted by SurveyGoo, found that 83% of respondent agreed that companies should declare on product labels when a product has been designed or manufactured with the assistance of AI technology.

B&D Nutritional Ingredients Inc., an exclusive distribution partner of CarnoSyn Brands and Natural Alternatives International Inc., announced that its customer, Kelker Pharma, will be launching the “first science-backed nutritional support system” for GLP-1 medication users, called Nutrilinq Genesis.

Results showed that people taking the Valerian extract experiences an acute benefit on sleep, namely a significant increase in actual sleep time compared to baseline.

Monellin is a novel sweet protein found in the fruit of the West African shrub, Dioscoreophyllum cumminsii (serendipity berry).

ThreoTech LLC has announced that it has reached a confidential settlement with Green Jeeva to end a patent infringement lawsuit regarding Magtein magnesium L-threonate.