New Distribution Agreement Brings Stratum Nutrition’s Ingredients to Bangladesh Market
The new partnership with Alchem Enterprise will bring ingredients including NEM eggshell membrane and sageXtra to the region’s nutraceutical sector.
Image | adobe.stock/Business Pics
In a February 25, 2025, press release, ingredient supplier for both pet and human health Stratum Nutrition announced a distribution partnership with Alchem Enterprise, a pharmaceutical and nutraceutical raw materials distributor for the Bangladesh market. With the new partnership, Alchem Enterprise will distribute several of Stratum’s ingredients including: NEM eggshell membrane, sageXtra botanical for cognitive support, ESC eggshell calcium, Ovolux eggshell membrane collagen ingredient for beauty from within, and Eggshell Membrane Collagen Support Complex.
“We are extremely pleased to be partnered with a premier distribution partner in Bangladesh,” stated Chris Haynes, senior director of global sales at Stratum Nutrition, in the press release. “Alchem’s team has shown to be very in tune with the Bangladesh market needs and customers there.”
The partnership is intended to help reach more formulators and manufacturers in Bangladesh and enhance development of health and wellness products in the region’s nutraceutical sector.
“Our partnership with Alchem Enterprise, a leading distribution unit renowned for its strong techno-commercial expertise, presents an exciting opportunity to introduce our unique portfolio to the Bangladesh market,” added Dr. Arun Nair, chief commercial officer at Stratum Nutrition.
“We are very thrilled to announce our new partnership with Stratum, a trailblazer in the nutraceutical industry and the best in class when it comes to high-quality, science-backed nutraceutical products,” stated Md. Abul Hasnat, CEO of Alchem Enterprise. “This collaboration represents a powerful synergy between Alchem’s expertise in marketing & distribution and Stratum’s unparalleled innovation in product development and regulatory compliances. Together, we are committed to delivering cutting-edge solutions & innovative products that empower our customers to create healthier, more effective nutraceutical products for the human wellbeing. This partnership not only strengthens our position in the market but also reinforces our shared mission to advance health and wellness of our peoples in Bangladesh and beyond. We look forward to having a very successful and impactful collaboration with Stratum.”
Kratom sees impressive sales growth despite its regulatory status and stigma
March 12th 2025Despite its controversy, kratom is a top-selling ingredient that consumers see value in. That said, brands need to work hard to demonstrate safety and quality of kratom products in the absence of legal regulatory status. Will kratom be able to overcome its stigma for even more growth and consumer acceptance?
DOJ asks Utah court to dismiss FTC lawsuit against Xlear Inc.
March 11th 2025On March 10, the DOJ and the defendant filed a stipulation to dismiss with prejudice the lawsuit in which each party agrees “to be responsible for its own costs and fees and agrees that no party shall be responsible to any other party for any fines, costs, fees, or penalties arising from this case.”
