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Nutritional Outlook Vol. 29, No. 4

Once a lesser-known category, postbiotics are quickly emerging as targeted, science-backed ingredients with applications spanning immunity, beauty-from-within, and stress support, reshaping the future of biotics innovation.

The growing demand for functional beverages is challenging brands to deliver more complex products that don’t compromise on taste and texture.

population illustration

A long-held misconception that data generated in non-Caucasian populations has limited relevance for Caucasian markets continues to influence study protocol design despite the growing ethnic diversity of Western markets. However, trials designed around mechanism-driven end points do translate across populations, meaning that researchers can reliably study non-Caucasian populations, reducing cost and operational complexity of trials.