Jiaherb Launches JiaSure Analytical Insight Program to Advance Botanical Testing Accuracy and Industry Transparency

Jiaherb has introduced a new initiative aimed at addressing a persistent challenge in the nutraceutical industry: the accurate testing and interpretation of botanical ingredients. Announced on April 14, 2026, the JiaSure Analytical Insight Program is designed to share the company’s internal expertise and provide greater transparency around analytical methodologies used in botanical quality control.¹

Overcoming the Challenges of Testing Botanicals

According to Jiaherb, botanicals remain among the most complex raw materials to evaluate due to inherent variability in plant composition and the technical challenges associated with proper identification and standardization. These complexities often lead to inconsistent test results across laboratories, creating confusion for manufacturers and brands attempting to validate ingredient quality. “Among all ingredient categories, botanicals are the most complicated to test,” explained Corey Shaw, Vice President of Jiaherb. “We have encountered many cases where incorrect testing methods or inappropriate reference standards led to confusion and even misleading conclusions. Through this program, we want to help our customers better understand how to interpret the testing reports and approach botanical testing correctly.”

The JiaSure program seeks to close this gap by offering practical, experience-based insights into analytical best practices. Drawing on more than 26 years of expertise, the company will provide customers and partners with access to real-world case studies, testing data, and detailed explanations of both common analytical pitfalls and validated solutions. The goal is not only educational but also to drive greater consistency and reliability across the broader botanical supply chain.

Building off the HerbaLink Program

Central to this initiative is Jiaherb’s longstanding emphasis on traceability and quality assurance, exemplified by its HerbaLink program. First introduced in 2017, HerbaLink integrates sustainable sourcing with a comprehensive chain-of-custody system, ensuring identity verification from raw material harvest through final product packaging. The system incorporates multiple analytical techniques—including DNA authentication, high-performance thin-layer chromatography (HPTLC), and high-performance liquid chromatography (HPLC)—to confirm botanical identity and composition at each stage of production.

Increasing Industry Transparency

Industry stakeholders are increasingly aware that the choice of analytical method and reference standard can significantly influence test outcomes. Through the JiaSure Analytical Insight Program, the company aims to demystify these challenges. By sharing firsthand laboratory experiences and actual testing reports, Jiaherb intends to help industry professionals better interpret analytical data and make more informed decisions when selecting testing methods. This approach reflects a broader shift within the nutraceutical sector toward transparency and science-driven validation.

The initiative is also supported by the expertise of Jiaherb’s quality control team, including leadership with extensive academic and industry experience in biology, food chemistry, and third-party laboratory testing. “We have conducted extensive internal training over the years, but much of this knowledge has not been shared externally,” stated Lucy Wang, QC Manager at Jiaherb. “Now, we are opening our experience to our customers—using actual testing results and conclusions from real testing reports to explain both the challenges and the solutions. Our goal is to help more stakeholders understand the principles of accurate and reliable botanical testing.”

Jiaherb operates a 1.5 million square foot manufacturing facility and maintains ISO 17025-certified laboratories, with approximately 30,000 square feet dedicated to testing. Equipped with advanced instrumentation such as UPLC, GC, LC-MS, and other analytical platforms, the company conducts more than 1,800 quality tests daily. In August 2025, the company announced a transition to a larger facility in Brea, California, marking a milestone in Jiaherb’s growth since its founding in 2000.²

As the global botanical market continues to expand, initiatives like JiaSure highlight the growing importance of standardized testing and transparent communication.

This article was created with assistance from AI. The content has been reviewed and edited by Erin McEvoy, Associate Editor. For more information on the extent and nature of AI usage, please contact us.

References

1. Wang L. JiaSure™ Analytical Initiative. April 14, 2026. Accessed April 23, 2026. News release provided via email.
2. McEvoy E. Jiaherb announces transition to new, larger facility in Brea, California. August 21, 2025. Accessed April 23, 2026. https://www.nutritionaloutlook.com/view/jiaherb-announces-transition-to-new-larger-facility-in-brea-california