OR WAIT 15 SECS
Jennifer Grebow is editor-in-chief of Nutritional Outlook.
Called PhytoProof, the new seal “signifies that the botanical extract inside comes from Euromed and is therefore a guarantee that it’s the real deal, the one that can be 100% trusted to deliver what it promises,” the firm says.
Citing increased public scrutiny of the botanical ingredients industry, herbal extracts supplier Euromed (Presto, PA) announced the company has created its own seal to represent the firm’s quality-control process. Called PhytoProof, the new seal “signifies that the botanical extract inside comes from Euromed and is therefore a guarantee that it’s the real deal, the one that can be 100% trusted to deliver what it promises,” the firm says.
The company cites last year’s investigation of the herbal supplements industry by New York Attorney General Eric Schneiderman, which Euromed says put “doubt…into the minds of the industry, the media, and the public.” As a result, the company says its goal in creating the PhytoProof packaging seal is to “heartily reassure all those who use their extracts that each and every botanical is of the highest quality.” Product manufacturers can use the seal on their packaging.
According to the company, the now branded PhytoProof process involves “extensive document testing, including more than 20 laboratory tests for each batch, providing proof that each botanical extract is made correctly and in conformance with all the U.S. FDA GMP requirements for identity, purity, and potency,” as well as third-party certification of the firm’s GMP systems and practices. The company says its vetting ensures the correct species, no adulteration, and no contamination with heavy metals, pesticides, aflatoxins, and other microbes.
The company also holds third-party GMP certification from NSF, as well as ISO 140001 certification attesting to sustainable, eco-friendly production.
Nutritional Outlook magazine