Botanicals are gaining traction in the blood sugar–management market thanks to new research demonstrating their efficacy.
The botanicals market is seeing a number of new entrants and emerging stars quickly gaining ground.
Classic flavors have long dominated the sports drink market, but now unique flavors are stepping up to the plate.
Keto products are diversifying from the sports nutrition category into all manner of food and beverage products.
Are these lesser-known plants ready for prime time?
Meal replacement products like bars and shakes are seeing rapid growth thanks to the convenience and variety they offer consumers.
New research and market stats demonstrate that mood supplements are both in demand and effective.
Advances in softgels, capsules, and tablets are keeping these formats at the forefront of the industry
Capsules, softgels, tablets continue to hold their own thanks to the undeniable benefits they offer: consumer familiarity, format reliability, and robust quality controls.
Functional water is changing the way people consume water.
Recent research in the eye health industry is paving the way for new supplement options.