Supplement Delivery Innovation: Concordix’s Emulsion Technology

In this interview, live from Natural Products Expo West 2026, Klaus Neumann, CEO of Vitux Group, discuss the patented chewable emulsion system from Concordix, which recently introduced more than 60 launch-ready product concepts. Neumann shares more on the versatility of the technology, the multiple benefits for both the consumer and the brand, and how this delivery technology better reflects how nutrients are absorbed in the body. He also highlights areas of future expansion in the platform and health spaces.

Transcript

Erin McEvoy: Hello, everyone. I'm here with Klaus Neumann from Concordix to talk more about what you've been doing in the industry lately. So Concordix recently introduced more than 60 launch-ready products concepts. Why did you decide to develop so many turn-key concepts and what informed their creation?

Klaus Neumann: For us it's really very important that we can show the versatility of the technology. And in the end, it's all about impact. So it's impact for our customers in terms of network, can build a business case with a new delivery format, but it also its impact for us. We really have the mission to to change and to remove barriers of supplementation with our deliverable format. So that's, that's very important altogether.

McEvoy: Absolutely.So how much flexibility is there for clients to add their own spin on existing concepts?

Neumann: Yeah, we do that more or less all the time, making adoptions. So that's a good feasibility. And besides working on customer focused projects, we also work a lot in developing our own new innovations for the marketplace at all times.

McEvoy: Allright, so you state that your technology enables 45% greater absorption compared to soft gels. Can you describe the technology behind this improved absorption, and how do you guarantee nutrient stability?

Neumann: So basically, what we do, we are the only company who delivers an emulsion in the chewable format. So what we do in the chewable end is we capture the ingredients in a micro phase, which then travels through the small intestines and gives very perfect conditions to be taken up and introduced into the bloodstream. So that’s basically the technical background. And of course, for us, what's really important on the quality is the stability of the ingredient. And also we do very exhaustive stability testing with all our concepts, so we know that we are stable after the shelf life even. So that's very important.

McEvoy: All right. So why chewable specifically, compared to other alternatives, like gummies?

Neuman: If you look at delivery formats in the marketplace today, the pills, the soft gels, the gummies, were not really made for nutrient absorption to the body. They are pharmaceutical delivery vehicles, or they are actually a candy delivery vehicles. So we thought in order to remove the barrier for supplementation, we need to invent something which resembles how we take up nutrients today through food and daily food uptake. So, so if you compare our technology and our chewables, we really mimic the way food is built up with fat solubles, water solubles, you know, in the matrix, just how we consume our daily food.

McEvoy: So what's the advantage for the brand and the end user with chewables?

Neumann: Well, the advantage for the brand is really what they can differentiate themselves in the marketplace. Because there's nothing like Concordix in the marketplace today, and from the consumer, it's really a lot of benefits. It's the high uptake, of course, which is, which is very favorable. It's the convenience and it's the great taste of the product. So all those things are really driving compliance. So it's a good thing for both the consumer. They get the nutrients every day, but it's also great thing for the brand, because we get the repetitive sales.

McEvoy: So previously, you've shown innovations like the Saffron + Omega 3 supplement ZenVision. So looking at the second half of 2026, how is Concordix evolving emulsion technology to handle additional difficult combinations like that one?

Neumann: So, the technology is evolving all the time. And we have already set our launch for 2026 so this year we have multivitamin in the vegan format. So we're expanding our vegan platform. And also, we try to follow the market trends. So we're going to introduce new concepts in the energy space, longevity, space, gut health space. So all the things you see at the show here.

McEvoy: Definitely. All right, thank you for sharing your insights.

Neumann: Thanks a lot.