Prinova launches CitraPeak in the European marketplace

In a recent press release, Prinova, a global supplier of ingredients and premix manufacturing solutions for the food, beverage, and nutrition industries, announced the launch of CitraPeak, a clinically supported pre-workout ingredient, to the European market.

CitraPeak is created from hesperidin, a flavonoid commonly found in citrus fruits, and the first to be offered in a 100% soluble form. The nutrient is vasodilatory and provides a “pump effect” which the press release mentioned is “ideal for pre-workout applications.”

To create the pre-workout supplement, hesperidin is bonded to tapioca starch. The company claims that by doing this, it is able to become 100,000 times more soluble, as well as 347 times more bioavailable than standard hesperidin.^1,2

As mentioned in the press release, the benefits of CitraPeak include:

• Increase in physical output: Research shows that CitraPeak helps increase, energy and physical output
• Rapid release: Over 100,000 times more soluble¹ and 347 times more bioavailable than standard hesperidin, CitraPeak^® activates in just 30 minutes.²
• Increase in thermogenic effect: In a cold condition test, surface temperatures were 5.4 °F higher among a CitraPeak group compared to control, with users reporting increased sweating at room temperature.³
• Nitric oxide pump effect: CitraPeak is broken down in the body into hesperetin (of which hesperidin is a glycoside), which has been linked to increased release of nitric oxide⁴ and related pump effects.
• Increase in blood flow: In another clinical study, CitraPeak was found to increase blood flow by 18% compared to a control.⁵

Additional research is being conducted regarding CitraPeak’s potential benedits in other areas such as, recovery, mood and cognitive performance, and VO₂.

James Street, Global Marketing Director at Prinova, said in the press release, “CitraPeak is a one-of-a-kind ingredient for pre-workout applications. It offers all the clinically proven benefits of standard hesperidin – like increase in thermogenic effect and release of nitric oxide. However, for the first time it delivers them in a completely soluble form, so that the vasodilatory and pump effects of hesperidin are noticeable extremely rapidly. CitraPeak is a game-changing pre-workout ingredient, and we’re delighted that its benefits are now available to active consumers in Europe.”

CitraPeak is currently offered in the U.S. but is making its first appearance in Europe at Vitafoods Europe 2025 in Barcelona, Spain, which is taking place between May 20-22, 2025. Attendees interested in learning more about Citrapeak can visit Prinova at Booth #CC.B38.

References

1. H Mitsuzumi et al. Glucosyl Hesperidin Lowers Serum Triglyceride Level in the Rats Fed a High-Fat Diet through the Reduction of Hepatic Triglyceride and Cholesteryl Ester. Japanese Pharmacology & Therapeutics 39(8): 727-740 (2011)
2. M Yamada et al. Bioavailability of Glucosyl Hesperidin in Rats. Bioscience Biotechnology and Biochemistry 70(6): 1386-1394 (2006)
3. K. Yoshitani et al. Effect of a-Glucosylhesperidin on Poor Circulation in Women. Journal of Nutritional Science and Vitaminology 61: 233-239 (2008)
4. L Liu et al. Distinct Effects of Naringenin and Hesperetin on Nitric Oxide Production from Endothelial Cells. Journal of Agricultural and Food Chemistry 56: 824-829 (2008)
5. S. Endo. Dietary Glucosyl Hesperidin Improves Blood Flow, Skin Color and Skin Conditions. The Society for the Study of Hesperidin (2015)