Jarrow Formulas Debuts Two New Supplements Targeting Protein Absorption and Cellular Energy

Supplement formulator Jarrow Formulas has added two new products to its lineup: Gut & Protein Optimizer, targeted at protein digestion and absorption, and NMN 300 mg, aimed at NAD+ support and cellular energy.¹ The launch was announced September 1, 2026, and both are available through Jarrow.com, Amazon, and select retail partners. The company describes the launch as new formulas designed to help consumers with proactive long-term health.

What Is the Positioning of Gut & Protein Optimizer?

The company is framing Gut & Protein Optimizer around a gap in the broader protein trend. The company points to data showing that a majority of Americans report increasing protein consumption to support goals like weight management and longevity, while noting that the conversation has centered mainly on intake volume rather than how efficiently that protein is used. Jarrow aims to address utilization rather than quantity, including for consumers on GLP-1 medications who may be eating less overall.

What’s in the Formula, and How Is It Dosed?

Formulation-wise, the product combines two branded ingredients: Mycosha, a probiotic positioned for gut microbiome and protein-absorption support, and Prohydrolase, an enzyme blend intended to break dietary protein into smaller peptides and amino acids. According to the product page, each capsule delivers a 250 mg protease blend (87,500 HUT) sourced from Bacillus subtilis and Ananas comosus, alongside a 1 billion CFU proprietary probiotic blend containing Saccharomyces boulardii, Lactobacillus acidophilus, Lacticaseibacillus rhamnosus, and Bifidobacterium breve, plus amylase.²

What Is the Positioning of NMN 300 mg?

The second launch, NMN 300 mg, supplies nicotinamide mononucleotide, a precursor to NAD+, which is a metabolite involved in cellular energy production and mitochondrial function that the company notes tends to decline with age. Each tablet contains a single 300 mg dose of NMN, an amount the brand says matches the dose used in published clinical research. The product page also cites NAD+'s role as a cofactor for sirtuins, enzymes linked to aging-related cellular processes.³

The release states the formula is designed to increase NAD+ metabolites within one hour, help support mitochondrial function, and support overall health, wellness, and healthy aging.

What Is the Company Saying About the Launches?

Rebekah Lyle, CMO of Vytalogy Wellness, highlighted how the new products adhere to changing consumer needs. "Consumers are looking for more proactive ways to support long-term health, from optimizing protein intake to exploring the evolving science around healthy aging,” Lyle stated. “With the launch of Gut & Protein Optimizer and NMN, Jarrow Formulas aims to meet consumer needs with innovative formulas designed to support absorption of key nutrients and sustain wellness and energy over time.”

What Does This Signal for Manufacturers and Formulators?

For manufacturers and formulators, the launches illustrate two ongoing category developments: enzyme-and-probiotic combinations marketed as absorption enhancers rather than standalone digestive aids, and continued single-ingredient NAD+ precursor formats using clinically referenced doses rather than proprietary blends.

What Other Products Does the Company Offer?

Beyond these launches, Jarrow's catalog spans several wellness categories, including digestive and feminine health (probiotics such as Jarro-Dophilus and Fem-Dophilus), mental wellness and brain health (MagMind, Neuro Optimizer, PS 100), energy support and metabolism (methylated B-vitamins), heart health (Red Yeast Rice, QH-absorb), bone and joint health (Ultra BoneUp, MSM), immune support (Lactoferrin, Zinc Balance), and general wellness (Glutathione, Theanine).⁴

References

1. Jarrow Formulas. Jarrow Formulas Launches Gut & Protein Optimizer and NMN 300 mg to Support Protein Absorption, Cellular Energy and Healthy Aging. PR Newswire. Published September 1, 2026. Accessed September 17, 2026. https://www.prnewswire.com/news-releases/jarrow-formulas-launches-gut--protein-optimizer-and-nmn-300-mg-to-support-protein-absorption-cellular-energy-and-healthy-aging-302866471.html
2. Jarrow Formulas. Gut & Protein Optimizer for Protein Absorption. Jarrow.com. Accessed September 17, 2026. https://jarrow.com/products/gut-protein-optimizer
3. Jarrow Formulas. NMN 300 mg NAD+ Precursor for Cellular Energy. Jarrow.com. Accessed September 17, 2026. https://jarrow.com/products/nmn-300mg
4. Jarrow Formulas. All products. Accessed September 17, 2026. https://jarrow.com/collections/all