GNC expands RealEats to all its retail locations

GNC (Pittsburgh, PA) is expanding RealEats, a weekly subscription meal delivery service, to all of its U.S. locations. The company announced its partnership with and strategic investment in RealEats last July. Its pilot markets included pilot markets including Pittsburgh, Washington, D.C., Florida, and later Texas and New York.

"Helping consumers Live Well is a holistic mission and our partnership with RealEats has enabled us to offer complete nutrition and wellness solutions," said Nate Frazier, chief operating officer, GNC, in a press release. "Since launching RealEats, consumers have continued to gravitate toward convenient health and wellness solutions that fit their lifestyle. And now with our growing partnership, more people will have access to easy, healthy, personalized meals to help achieve their goals at home or on the road."

"From the beginning, our vision for RealEats was to offer personalized meals that allow consumers to make healthy choices," said Dan Wise, Founder, CEO, Real Eats. "Our meals are simple and convenient and include nutritious breakfasts, dinners, proteins, and sides that are delivered directly and cooked quickly. Partnering with GNC has created an important opportunity to connect with more consumers."

RealEats’ exclusive meal bundles total over 60 different assortments, including options for different dietary preferences. Meals include Homestyle Turkey Breast, Citrus Miso Salmon, Hearty Breakfast Hash, and Honey Sesame Chicken to name a few. RealEats continue to be available online at GNC.com and, with the expansion, can now be purchased for home delivery at GNC retail locations, too.