Beta-Glucan Supplier Signs Distribution Deal

Biovelop AB (Hoganas, Sweden) has signed a distribution agreement in thirteen countries for its PromOat beta-glucan soluble fiber ingredient. The ingredient recently won best natural ingredient for functional drinks at the Beverage Innovation Functional Drink Awards.

The ingredient will now be distributed in Belarus, Belgium, Canada, Finland, Iran, Luxembourg, Malaysia, the Netherlands, Russia, Singapore, South Africa, Taiwan, and Ukraine. The company already has distribution partners in the UK and Australia.