Revised Facebook Policy Allows for Dietary Supplement Ads

August 29, 2011

Vertical ads are now allowed for supplements, with restrictions.

InsideFacebook.comis reporting that Facebook has revised some of its advertising policies specifically regarding dietary supplements. Vertical ads are now allowed for supplements, with restrictions.

According to Facebook advertising guidelines: “Ads that promote dietary and herbal supplements are generally permitted, provided they do not promote products containing anabolic steroids, chitosan, comfrey, dehydroepiandrosterne, ephedra, human growth hormones, melatonin, and any additional products deemed unsafe or questionable by Facebook in its sole discretion.”

“The changes will give a wider range of industries the opportunity to attain customers through Facebook highly targetable ads, and could generate more advertising revenue for the social network,” the InsideFacebook.com article states.

Nutritional Outlook thanks CRN for the tip.

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