
Live from SupplySide Global 2026, Nutritional Outlook’s Nicholas Jacobus speaks with Michael Anthonavage, VP of innovation at Vitaquest International, about the company’s 2027 consumer trends forecast and how it’s shaping supplement formulation.
Before gelatin and sugar coatings were invented in the 1800s, pills were sometimes gilded in gold or silver to conceal unpleasant tastes or aromas.
Before gelatin and sugar coatings were invented in the 1800s, pills were sometimes gilded in gold or silver to conceal unpleasant tastes or aromas.






