BENEO-Group Sees Increase in Clients with New EU Regulations Approaching

With the European Union’s (EU) upcoming nutrient profile regulations, BENEO-Group (Morris Plains, NJ) is reporting an increase in prospective clients. BENEO-Group anticipates advising many food producers on how to meet new EU criteria regarding improved labeling, packaging, and wording on food products.

The impending EU standards are meant to encourage consumers to adopt healthy diets. Products will now include quantities of certain nutrients and substances, along with their importance to the human diet. BENEO-Group plans to properly advise its clients on new branding strategies that will allow them to conform to what they call a “new era of nutrition and health claims.”