The company's new personal care website includes highlights of key ingredients and solutions.
BASF (Ludwigshafen, Germany) has gone live with its CareCreations personal care business website. The mobile-friendly website includes highlights of some of the company’s signature personal care ingredients and solutions.
BASF says its website “…reflects BASF Personal Care’s new business approach: drawing inspiration for innovative products from real life…”
A country-by-country blueprint for nutraceutical success in Europe
May 20th 2025The European nutraceutical market is growing rapidly, but the continent is not a monolith when it comes to consumer trends and product innovation. This article is a blue-print for what nutraceutical success looks like in different European countries.