Live from SupplySide Global 2026, Nutritional Outlook’s Nicholas Jacobus speaks with Michael Anthonavage, VP of innovation at Vitaquest International, about the company’s 2027 consumer trends forecast and how it’s shaping supplement formulation.
News|Articles|November 25, 2024
Active, for life: Support the new era of active lifestyle consumers with a different form of collagen
Author(s)Lonza Capsugel
The joint health market is expanding to include a new wave of younger consumers who understand that mobility is inextricably linked to long-term quality of life. In our new eBook, ‘Active, for life’, we explore fresh opportunities in the evolving active lifestyle market, proprietary consumer insights and the science-backed ingredients that can help brands support mobility and joint health for this new generation of consumers.
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