
As consumers embrace active lifestyles and a long-view on health, sports nutrition and weight management products have an opportunity for continued growth.

As consumers embrace active lifestyles and a long-view on health, sports nutrition and weight management products have an opportunity for continued growth.

At-home testing and wearable tech will put supplements to the test as consumers measure and track their cardiovascular, liver, and blood sugar health.

What goes into creating successful functional beverages?

Millennials are reaching middle age and want to protect their joints so they can stay active for longer.

The immune health category remains relevant and thriving.

Emerging innovations in tablet tech.

The potential of postbiotic formulations.

Consumers are seeking benefits beyond energy such as focus and stress relief.

As consumers embrace alcohol-free lifestyles, classic cocktail flavors may be a great way to delivery functional ingredients in beverage and gummy dosage formats.

Proper nutrition to support bone health is important throughout one’s life, creating opportunities for product development across age and gender demographics.