Jim Emme, CEO, NOW Health Group

Jim Emme, chair of the NPA's Board of Directors, explains how the group's effective advocacy and engagement with legislators is shaping supplement policy.

Jim Emme shares how NOW Foods' supplement testing program highlights quality control and authenticity for products online, and the tangible changes that have come as a result.

Jim Emme shares how ambitious goals, clear operating tenets, and values-driven culture helped NOW Health Group grow into a global supplements leader.

Jim Emme, CEO of NOW Health Group and and chairman for the NPA, outlines how lessons in food safety, supply chain volatility, and corporate restructuring shaped his approach to quality, people management, and long-term stability in the supplements space.