TopGum introduces new gummy line for beauty-from-within support

TopGum Industries Ltd. is expanding its portfolio in the beauty-from-within category with the launch of a new collection of fiber-sweetened, no-added-sugar gummies formulated to support hair, skin, and nails (HSN). The new gummies are part of an effort to meet the consumer demand for holistic, ingestible beauty solutions delivered in convenient, confection-inspired formats, a February 18 press release from the company explains.¹

The new nutricosmetic line is designed to help supplement brands offer comprehensive “inside-out” beauty regimens in a single delivery format. “The new gummy concepts are offered in a broad range of natural fruit flavors and shapes, and can be customized for iconic supplement brands,” explains Eyal Shohat, CEO of TopGum. “We are empowering supplement companies with new opportunities to become end-to-end providers of a comprehensive beauty kit: ones that align with consumers’ healthy lifestyle, inner wellness and beauty ideals. Our model saves time dealing with multiple CMO’s allowing short time to market.”

HSN+ gummy

At the core of the launch is HSN+, a 3 g cherry-flavored gummy that delivers a blend of vitamins and minerals associated with hair, skin, and nail health. The formulation includes biotin, vitamin B12, zinc, vitamins C and E, B-complex vitamins, and essential minerals. While HSN supplements have historically targeted women aged 30–55, the company notes growing interest among younger consumers who are incorporating preventive beauty supplementation into their daily routines.

HSN+ is produced using TopGum’s patent-pending Gummiceuticals technology platform, which replaces sugar with prebiotic dietary fibers to support the creation of a clean-label, no-added-sugar gummy without artificial sweeteners.

Hyaluronic acid and collagen peptide gummy

Beyond foundational HSN blends, TopGum has introduced a no-added-sugar hyaluronic acid and collagen peptide gummy formulated with 45 mg hyaluronic acid and 200 mg fish-derived collagen peptides per serving. The fish-derived collagen source enables kosher certification and also maintains a neutral sensory profile.

Collagen remains a leading ingredient in beauty supplements frequently featured in skin, hair, nail, and anti-aging claims, the company notes, referencing data from Mintel, while hyaluronic acid is widely recognized for its role in supporting skin hydration and elasticity.

Biotin gummy

The portfolio also includes a standalone biotin gummy delivering 5 mg of vitamin B7 per chew. The company highlights biotin’s role in keratin production and structural support for hair and nails as well as support for fuller hair.

The formulation capabilities of TopGum’s high-dose technology were also highlighted. “We’ve reimagined what a gummy can do,” stated Jennifer Toomey, head of new product development for TopGum USA. “Our proprietary technologies solve the toughest challenges in beauty-from-within supplementation, delivering efficacious doses of actives in a clean-label, naturally flavored gummy. Plus, we are attuned to the regulatory limitations of the recommended daily allowances for any country.”

TopGum’s “Beauty Lab” platform

Rounding out the collection is a broader “Beauty Lab” platform featuring additional bioactives such as the algae-derived astaxanthin, an antioxidant associated with protecting skin from UV damage and supporting hydration.

“We have incorporated into the gummy matrix a comprehensive range of beauty-promoting natural ingredients,” adds Toomey. “For example, our tart cherry and beetroot formula—rich in polyphenols—is designed to nourish the skin, enhance skin vitality, and protect it from oxidative stress contributing to a more even, refreshed appearance. Our beauty lab includes other exotic ingredients, such as bamboo extract, which is a natural source of silica, blood orange complex, green tea extract, and others. Our advanced platform can custom design any formulation clients require.”

In March 2025, the company launched new symbiotic gummy, Gummiotics, which contains probiotics, postbiotics and no added sugar.² The 3 mg gummies aim to support digestive health and nutrient absorption.

This article was created with assistance from AI. The content has been reviewed and edited by Erin McEvoy, Associate Editor. For more information on the extent and nature of AI usage, please contact us.

References

1. TopGum. TopGum Brings Beauty-From-Within Supplementation to a Fruity Gummy. Published February 18, 2026. Accessed February 20, 2026.
2. Colli, M. Gummiotics chewable latest innovation from TopGum. Published March 20, 2025. Accessed February 20, 2026. https://www.nutritionaloutlook.com/view/gummiotics-chewable-latest-innovation-from-topgum