Probiotic Cookie Debuts at Natural Products Expo West

Functional-cookie brand The Cookie Department has launched Cherry Bomb, its first cookie enriched with Ganeden Biotech’s (Cleveland) GanedenBC30 probiotic ingredient for digestive and immune-health support.

The product was developed with gluten-free consumers in mind. It is made from all-natural ingredients and no preservatives or artificial sweeteners. The Cherry Bomb cookie has a soft, brownie-like consistency-a step up for gluten-free snack foods.

The company’s other functional cookies include Tough Cookie for athletes and Awaken Baked, a naturally caffeinated espresso cookie.

“When we saw the success of functional beverages like water, we knew there was a market for a functional cookie for consumers who want more of their cookie,” says Akiva Resnikoff, cofounder and director of product development. “We make cookies for people who take care of themselves. They can enjoy our cookies without any guilt.”