Bayer Launches Neptune Krill Oil Product

April 28, 2011

After a successful 2010 market test with its Arctic Wonder krill oil brand, Bayer Healthcare LLC’s (Morristown, NJ) consumer care division has officially launched its Arctic Wonder krill oil dietary supplement.

After a successful 2010 market test with its Arctic Wonder krill oil brand, Bayer Healthcare LLC’s (Morristown, NJ) consumer care division has officially launched its Arctic Wonder krill oil dietary supplement.

Arctic Wonder krill oil contains omega-3 eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA). The krill oil is sourced from Neptune Technologies and Bioressources Inc. (Laval, QC, Canada).

Neptune sees the business deal as a critical milestone in raising consumer awareness and understanding for krill oil as a viable omega-3 source.