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Feature|Sponsored|June 19, 2026

Addressing Traceability in Botanical Extracts

Key Takeaways

  • Identify ingredients reported to be in demand for women's health and wellness formulations.
  • Understand why ingredient testing and traceability are central to verifying what is included in final products.
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Tracing ingredients from sourcing through testing supports clean-label claims and customer confidence in finished products.

Sponsored by Jiaherb

Formulators developing women's health and general wellness products need ingredients that perform across multiple delivery formats, including gummies and capsules. There is a growing demand for Red Clover extract, used in menopausal support, alongside Shatavari, water-soluble CoQ10, and raspberry and cranberry powders applied across various formulations.

Consumers are also becoming more interested in what ingredients go into their supplements. It is critical to test for accuracy in every ingredient. Kristen Petriello, Account Manger at Jiaherb, highlights some initiatives they’ve started to support such testing: JiaSure Analytical Insight Program and HerbaLink™. This testing supports traceability throughout the supply chain, which gives customers confidence in clean-label claims. To support new product ideas, it is encouraged to work directly with manufacturers and formulators to apply scientific backing as ingredient trends emerge.

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