Natural Remedies debuts new ashwagandha extract to support stress and endurance

Natural Remedies recently debuted¹ Ashwa.30, an ashwagandha extract, which may help with stress relief, increasing endurance, and improving energy.

A well-known Ayurvedic herb, ashwagandha is characterized as an adaptogen, and may assist the body manage stress.¹ The new product is uniquely standardized to offers a “dual-action approach."¹ Namely, the ingredient is standardized to 15% withanolides, which are compounds that may assist the body in stress management, and 15% of a “unique ATP-active fraction” which may help with cellular level energy production.

“Today’s consumers face constant physical and mental stress, and we saw an opportunity to develop a smarter, more targeted solution,” said Suresh Lakshmikanthan, PhD, chief business officer of Natural Remedies.¹ “Ashwa.30 brings together decades of research on ashwagandha and pairs it with our proprietary extraction process to deliver tangible results at a much smaller dose.”

To create Ashwa.30, Natural Remedies used its Bioactive Optimization Technology (BOT), which the company says combines traditional herbal knowledge with data analysis and modern biology to isolate the most effective bioactive compounds.

“Ashwa.30 is easy for formulators to use and delivers strong benefits that are backed by science,” said Lakshmikanthan.¹ “It’s an ideal ingredient for anyone looking to support both mental and physical resilience in today’s high-stress environment.”

According to the company's press release, the ingredient has been shown in clinical studies to reduce salivary cortisol by nearly 40% after seven days, as well as an eightfold improvement in endurance, based on measures of VO2 max.

Natural Remedies offers guaranteed buy-back programs so that farmers who partner with the company are able to cultivate the ashwagandha plant using sustainable practices.¹ The company's ethical practices are reflected by the extract's 100% Fair Trade certified through the ECOCERT’s Fair for Life program.

Reference

1. Natural Remedies. Natural remedies introduces ashwa.30, a next-gen ashwagandha for energy, endurance and stress support https://www.globenewswire.com/news-release/2025/05/20/3084859/0/en/Natural-Remedies-Introduces-Ashwa-30-a-Next-Gen-Ashwagandha-for-Energy-Endurance-and-Stress-Support.html (accessed Jun 16, 2025).