
Live from SupplySide Global 2026, Nutritional Outlook’s Nicholas Jacobus speaks with Michael Anthonavage, VP of innovation at Vitaquest International, about the company’s 2027 consumer trends forecast and how it’s shaping supplement formulation.
Fun Fact! If you’re foraging for elderberries, don’t ignore the flowers. The flower clusters can be dipped in batter and fried, though the petals are perfectly safe to eat raw. One can even use the petals to make a tea.
If you’re foraging for elderberries, don’t ignore the flowers. The flower clusters can be dipped in batter and fried, though the petals are perfectly safe to eat raw. One can even use the petals to make a tea.






