SupplySide West Review: Stratum Nutrition Adds Previda Probiotic to Pet Health Portfolio

November 20, 2012

Previda is described as an all-natural hemicellulose extract that promotes intestinal health for a variety of animal species.

Stratum Nutrition (St. Louis) is now offering a pet health probiotic ingredient of its parent company, Novus Nutrition Brands. The ingredient, called Previda, is described as an all-natural hemicellulose extract that promotes intestinal health for a variety of animal species. It is said to contain a high level of soluble dietary fiber in the form of specific oligosaccharides, which the company says have shown to provide digestive health benefits. Other ingredients in the company’s pet health line include enzymes, NEM Natural Eggshell Membrane for bone and joints, and Zorien Gold prebiotic yeast.

Also at SupplySide West, the company promoted its BLIS K12 ingredient, which it added to its product portfolio this year and is now marketing for ear, nose, and throat health for children.