Awareness about immune health has skyrocketed over the past year, and consumers are developing a better appreciation of how the immune system ties into everyday health and wellness. Specifically, consumers are connecting immune health with quality of life, which is a new phenomenon. Previously, consumers mainly associated quality of life with brain health or energy support. But times are changing, and shoppers now realize how important it is to support the immune system each and every day. As a result, the immune health category has seen tremendous sales growth among new and existing buyers of immune health products.
Ixoreal Biomed highlights an exploratory placebo-controlled study of SRI-81 Shatavari, alone and combined with KSM-66 Ashwagandha, published in the International Journal of Women’s Health.
Clinical research moves beyond compliance, focusing on smarter trial design, risk-based quality, and “evidence engineering” to deliver decisive, decision-ready results.
Horphag Research's Sébastien Bornet breaks down the clinical science behind Robuvit, exploring how the caffeine-free French oak extract supports mitochondrial energy, mood stability, and stress resilience.
Todd Harrison, co-chair of the FDA practice group at Venable LLP, explains how California’s AB 2779 changes date-labeling requirements for supplements, why stability testing matters, and how companies can navigate evolving state rules while advocating for federal uniformity.