PLT Health Solutions receives license from Health Canada to market its plant-based vitamin D

April 13, 2020

PLT Health Solutions Inc. has received a license from the Natural Health Products (NHP) Directorate of Health Canada to market its Earthlight Whole Foods Vitamin D to support immune health, bone health, and healthy development. 

PLT Health Solutions Inc. (Morristown, NJ) has received a license from the Natural Health Products (NHP) Directorate of Health Canada to market its Earthlight Whole Foods Vitamin D to support immune health, bone health, and healthy development in adults, children, and infants. The ingredient is derived from minimally processed USDA organic mushrooms that delivers 1000 micrograms of vitamin D in a single gram. Earthlight delivers 100% of people’s daily value for vitamin D in 20 milligrams, without effecting a formula’s organoleptic properties. This makes the ingredient ideal for functional food and beverages in addition to supplements.

“Adequate levels of vitamin D are important for a number of functions, including bone health, mineral absorption and a healthy immune system, among others. It’s well established that most people don’t get enough Vitamin D and today, with many of us going outside even less than usual, the need for added Vitamin D may be greater than ever,” said Devin Stagg, chief operating officer at PLT Health Solutions, in a press release. “Earthlight Whole Food Vitamin D is a unique solution for Vitamin D supplementation that addresses several important consumer trends, including vegan, organic, whole food and clean label. And let’s not forget the increased need for Vitamin D for people who pursue plant-based diets.”

Approved health claims in Canada for Earthlight, include:

• Helps (to) maintain/support immune function
• Helps with immune function
• Helps in the development and maintenance of bones and teeth
• Helps in the absorption and use of calcium and phosphorus
• Calcium intake, when combined with sufficient Vitamin D, a healthy diet and regular exercise may reduce the risk of developing osteoporosis
• Helps to build strong bones and teeth
• Source of Vitamin to support biological functions which play a key role in the maintenance of good health
• Source of Vitamin, a factor in normal growth and development
• Supports good health
• Vitamin supplement

“We’re very pleased that Health Canada has recognized the scientifically validated purity, safety, and quality of Earthlight Whole Food Vitamin D. We have seen similar positive responses to Earthlight in both the United States and Europe and expect to have FDA Food Additive Petition and EU Novel Foods recognition soon,” said Barbara Davis, PhD, head of clinical and regulatory sciences for PLT, in a press release. “This regulatory approval couldn’t come at a better time, as people are increasingly looking for the type of support vitamin D offers in their diets. With Earthlight, consumer products companies can provide that support through a wholesome, on-trend ingredient.”