GC Rieber VivoMega launches omega-3 softgel sampling program ahead of SupplySide West 2021

Targeting North American customers, the VivoMega softgel sampling program will ship a full month’s worth of softgels along with a label and look “that portrays the quality that VivoMega promises.”

Omega-3 concentrates supplier GC Rieber VivoMega (Norway) has launched a new softgel sampling program ahead of the upcoming SupplySide West trade show in Las Vegas. Targeting North American customers, the VivoMega softgel sampling program will ship a full month’s worth of softgels along with a label and look “that portrays the quality that VivoMega promises.”

According to GC Rieber VivoMega, this program showcases how its omega-3 ingredients can address different health benefits, including heart, immune, sports, brain, eye, maternity, bone, and joint health.

VivoMega ingredients are said to offer superior taste and smell, with minimal sensory experience and a reduction in fishy aftertaste, primarily because they boast lower oxidation levels. The company says its oxidation values today are lower than those of widely used global standards, including 75% lower than IFOS 5-star and 80% lower than the GOED monograph. The ingredients also offer eco-friendly supply and production and high EPA/DHA content and bioavailability.

Samples from the program will also be available from GC Rieber VivoMega at the Barrington Nutritionals booth (#3528) at SupplySide West.