Live from SupplySide Global 2026, Laurentia Bliss talks about new athlete-focused research on Magtein, ThreoTech’s brain-targeted magnesium ingredient, and upcoming innovations like effervescent tablets and gummies.
Publication|Videos|September 16, 2024
Following the Trends: Solutions for High-Demand Nutritional Categories
Author(s)Funtrition
Gabriela Vera, Marketing Coordinator at Funtrition, dives into how Funtrition leverages market trends in the nutraceutical category to drive innovation at the company.
Advertisement
Funtrition leverages VMS market trends by offering ready-to-market solutions tailored to high-demand nutritional categories, including sleep, digestive health, mood support, women’s health, and diet support. With specialized product lines like Xtreme, Lotus, and SuperG, Funtrition provides comprehensive, customizable formulas to help partners succeed in meeting consumer demands.
Advertisement
Related to this article
Session speakers at SupplySide Global 2026 covered consumer survey data, extraction methods, dosing, and claims for formulators working with functional mushrooms in beverages and foods.
Panelists at SupplySide Global 2026 discussed protein's limits, shifting supplement formats, clean-label expectations, and plainer ingredient communication.
Live from SupplySide Global 2026, Klaus Neumann talks about Concordix's chewable supplement line spanning beauty and gut-immune health, including BeautyBioti, a Skin & Hair Vitality Complex, and FortiBiotic.
Live from SupplySide Global 2026, Nutritional Outlook’s Nicholas Jacobus speaks with Mit Metah, executive vice president at Unibar, about the launch of ElaQuin and how it connects to Bellaneo, Unibar’s melanin-inhibiting cosmeceutical ingredient.
At SupplySide Global 2026, Jordi Riera of Kaneka Probiotics describes the company’s focus on research and probiotics for women’s health.
A roundup of recent adaptogen trials, newer botanical and fermentation-derived ingredients, and approvals in Canada and South Korea, with a look at the limits of the evidence for manufacturers.
From skin and coat to oral health, a roundup of recent pet supplement research, regulatory signals, and product developments.
Advertisement
Advertisement