The proposed notification requirement is straightforward, but its legal and commercial consequences are not.

The company plans to unveil a clinically studied ingredient on opening day and host a longevity session alongside its cognitive, mobility, and metabolic health portfolio.

The Watsonville, California, supplier will sample formats built on its lion’s mane and multi-species mushroom ingredients, following a recent facility expansion.

With Peru's anchovy fishery opening its 2026 season with its lowest quota in a decade, Matts Johansen argues that aquaculture's growing appetite for omega-3s, not just El Niño, is what should actually be keeping supplement brands up at night.

The palm phytonutrient supplier will show STGaia, TocoGaia, and PetGaia at the event and preview a planned research grant program.

Formulators are moving toward botanicals like ashwagandha, bacopa, saffron, and PEA that target the stress, cortisol, and nervous-system pathways behind restless nights.

Emerging plant protein sources are redefining how protein products are formulated.

The four-formula line is Olly’s second retailer-exclusive launch this year, following the launch of a probiotic range in April.