Natural Alternatives International, Inc. files trademark infringement suit against Vitalize Labs, LLC

June 10, 2019

Natural Alternatives International, Inc. (NAI) alleges that Vitalize Labs, LLC is selling products with NAI-trademarked CarnoSyn on the ingredient deck, despite not having purchased the ingredient from them, or being licensed to use the CarnoSyn trademarks. 

Natural Alternatives International, Inc. (NAI) has filed suit against Vitalize Labs, LLC (doing business as Eboost) in the U.S. District Court for the Southern District of New York, for infringing on NAI’s CarnoSyn beta-alanine trademarks. The suit alleges that Vitalize is representing its pre-workout product called Pow as containing NAI’s patented CarnoSyn beta-alanine, despite not having purchased the licensed product from NAI, nor being authorized or licensed to use NAI’s CarnoSyn trademarks. NAI states that its business records do not reflect that a contract manufacturer has ever purchased CarnoSyn from them for the manufacture of Eboost.

NAI owns multiple patents and trademarks covering its CarnoSyn beta-alanine ingredient, and has also successfully obtained NDI status from FDA earlier this year for the ingredient. NAI is seeking damages, an injunction against continued use of its trademarks, and other relief.

"NAI has invested and continues to expend substantial funds to conduct scientific research and to build, expand and promote sales of CarnoSyn beta-alanine,” explains Mark LeDoux, CEO and chairman of NAI, in a press release. "NAI pursues legal avenues to protect its CarnoSyn brand, intellectual property portfolio, and regulatory compliance status."