Melatonin Misconceptions

The extract, called Vanizem, is sustainably sourced from Aframomum melegueta spice, is marketed for stress and mood support.

Rockstar Energy recently launched a new marketing campaign promoting its sustained mind body energy claim that has been substantiated through clinical research. Nutritional Outlook talks to Pepsi's vice president of North American Beverage R&D, Danielle Barbaro to discuss the study, why it was important for Rockstar Energy to conduct this study, and the value of fortifying energy drinks with nutraceuticals such as lion's mane.

Nutritional Outlook talks to Waleria Health's founder and CEO Komal Baldwa about recent research on its shatavari root extract and the menopause support market.

At-home testing and wearable tech will put supplements to the test as consumers measure and track their cardiovascular, liver, and blood sugar health.

The potential of postbiotic formulations.

Consumers are seeking benefits beyond energy such as focus and stress relief.