GOED and NASC announced strategic partnership

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The partnership brings together the two quality-focused organizations to allow their respective memberships to benefit from the sharing of industry intelligence, cross-promotional opportunities, and educational opportunities.

Photo © iStockphoto.com/skynesher

Photo © iStockphoto.com/skynesher

The Global Organization for EPA and DHA Omega-3s (GOED; Salt Lake City, UT) and the National Animal Supplement Council (NASC; Sun City West, AZ) have formed a new strategic partnership, bringing together the two quality-focused organizations to allow their respective memberships to benefit from the sharing of industry intelligence, cross-promotional opportunities, and educational opportunities. NASC is dedicated to the wellbeing of companion animals, specifically with regard to animal health supplement quality and safety. Its members include supplement manufacturers, raw material suppliers, distributors, veterinarians, retailers, and pet professionals. GOED representing the global EPA and DHA omega-3 industry, and with the growing interest and opportunities in the pet health category, collaboration is mutually beneficial.

“GOED is thrilled to partner with NASC. Many GOED members have a strong interest in the pet food and pet supplement sector and working with a group as well established and knowledgeable as NASC will help both of our organizations to support our memberships and grow this important category,” said Ellen Schutt, GOED’s managing director, in a press release.

“This partnership makes so much sense to us,” stated NASC president Bill Bookout. “Quality is important to both of our organizations and being able to work together for the benefit of both of our memberships is a no-brainer. We are excited about the opportunity to work more closely with GOED to the benefit of our industries.”

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