Bragg launches apple cider vinegar energy supplement

Bragg Live Food Products Inc. has launched a new supplement called Bragg True Energy Apple Cider Vinegar.

Bragg Live Food Products Inc. (Santa Barbara, CA) has launched a new supplement called Bragg True Energy Apple Cider Vinegar. The supplement contains apple cider vinegar with the addition of six essential B vitamins to support energy at a cellular level. This provides users their daily dose of energy minus the downsides of caffeine.

Each dose of Bragg True Energy contains 750 mg of acetic acid, which is equivalent to one tablespoon of liquid apple cider vinegar. Acetic acid helps reduce the absorption of carbohydrates, in turn reducing blood sugar spikes. In capsule form, True Bragg Energy contains 30 times more acetic acid than the leading gummy, without any of the sugar, says the company.

"The beginning of the year is the perfect time for consumers to reflect on meaningful health and wellness resolutions, including healthy habit formation, and our new True Energy Apple Cider Vinegar supplement is a beneficial addition to their daily routines," says Linda Boardman, Bragg's CEO, in a press release. "The new year ushers in an increased commitment to exercise, making the uncaffeinated energy boost of our True Energy supplements even more helpful. We're proud to be the only provider of Apple Cider Vinegar products with 750 mg of acetic acid, making our products more advantageous to healthy lifestyles than any competitive products."

"Supplements promoting energy benefits often contain too much sugar, including those formulated with ACV, so it's important to look for products with the proper dose (750 mg) of acetic acid and no added sugar. ACV with B vitamins helps prevent sugar crashes and energy slumps,” states Jeffrey B. Blumberg, PhD, a Professor Emeritus of nutrition science and policy at Tufts University. "Bragg's ACV stands apart from the rest by offering 750mg of acetic acid, the known efficacious dose, in each daily serving of their supplements, making it easy to trust Bragg ACV products for tangible health benefits. We know through third-party lab testing of 23 other ACV supplements and gummies available to consumers, that no other brand offers anywhere close to the efficacious dose of acetic acid within their recommended serving sizes. It can be shocking to people when they learn this fact."