Survey Says Grocery Shoppers are Wary
IBM (Armonk, NY) has released a survey indicating significant levels of consumer anxiety in the U.S. surrounding grocery shopping, reports MediaPost News.
IBM (Armonk, NY) has released a survey indicating significant levels of consumer anxiety in the U.S. surrounding grocery shopping, reports MediaPost News. The survey sampled 1000 Americans who claim to shop for groceries at least once a month.
Among many notable statistics, the survey concluded that less than 20% of adult shoppers trust their food companies to produce safe and healthy products. Out of those surveyed, 60% claimed to feel concerned about the foods they purchase with 77% wanting more information about their foods' contents.
Recent nationwide product recalls may provide this survey with more relevance as 83% of those surveyed were able to name a food product recalled in the past two years.
IBM has not been identified as the study’s sponsor.
The Nutritional Outlook Podcast Episode 39: Nutritional Outlook's Ingredients to Watch in 2025
February 25th 2025In this episode, Nutritional Outlook interviews Scott Dicker, market insights director from market researcher SPINS, about ingredients and product categories nutraceutical and nutrition product manufacturers should watch in 2025.
