|Articles|March 11, 2011

Probiotics Supplier Launches Yogurt at Wal-Mart

The new enLiven yogurt is said to be low in price, sodium, and fat.

Probiotics supplier Ganeden Biotech’s (Cleveland) Ganeden BC 30 Bacillus coagulans strain has debuted in a new yogurt, under the brand name enLiven, at Wal-Mart.

“We believe Wal-Mart shoppers will enjoy our tasty new enLiven yogurt with beneficial probiotics, as it is not only good for you and your whole family, but it is affordably priced to help save you money,” says Carl Freund, vice president of consumer products at Ganeden.

He adds that enLiven is lower in price, sodium, and fat than other leading yogurt brands.

From ingredient science to consumer trends, get the insights you need to stay competitive in the nutrition industry. Subscribe to Nutritional Outlook today.

Probiotics Supplier Launches Yogurt at Wal-Mart

Related to this article

Trending on Nutritional Outlook - Supplement, Food & Beverage Manufacturing Trends

What Japan's Red Yeast Rice Crisis Teaches Ingredient Suppliers About FDA's New NDI Guidance

What the Interim Compounding Pathway for Peptides Could Mean for Supplement Brands

SupplySide Global Panelists Outline Product Opportunities Tied to GLP-1 Medication Use

Vitaquest's 2027 Consumer Trends Forecast

Inside Ingredients + Specialties from Univar Solutions’ “Powering Healthy Tomorrows” Campaign: Ingredients and Formats Driving Nutrition Trends