|Articles|October 22, 2010

“Next Generation” Curcumin Offers Better Absorption

Verdure Sciences (Noblesville, IN) has launched Longvida, an “optimized curcumin” ingredient that the company says is absorbed by the body up to 65 times better than “non-optimized” curcumin.

Verdure Sciences (Noblesville, IN) has launched Longvida, an “optimized curcumin” ingredient that the company says is absorbed by the body up to 65 times better than “non-optimized” curcumin.

Longvida incorporates Solid-Lipid Curcumin Particle (SLCP) technology developed by University of California, Los Angeles, researchers and Verdure Sciences. According to the company, “the curcumin is processed in a way that stabilizes and coats it with the ideal absorption-promoting system that facilitates steady, extended transfer of curcumin across biological membranes.” The company says that Longvida’s improved bioavailability has been demonstrated in peer-reviewed human research.

In comparing Longvida’s absorbability to that of standardized turmeric 95% extract, “Longvida addresses the key problem of proper absorption: why ‘generic’ curcumin shows great things in test tubes and in animals, but only insignificant positive trends in clinical trials,” the company says.

Curcumin is the primary compound in standardized extracts of turmeric root, Curcuma longa. Longvida’s curcumin is Generally Recognized as Safe. Among curcumin’s purported health benefits is cognitive health.


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