LycoRed Signs with China Distributor
The company has signed with China-based Shanghai Lithy Foods Material Company, Ltd.
LycoRed (Beer Sheva, Israel), supplier of Lyc-O-Mato lycopene and other ingredients, has signed a distribution deal with China-based Shanghai Lithy Foods Material Company, Ltd.
Shanghai Lithy Foods is a leading distributor of botanical extracts and dietary supplement ingredients. LycoRed says the company has longstanding distribution channels in the China nutraceuticals industry.
LycoRed also recently hosted its first Shanghai seminar on Lyc-O-Mato. Morris Zelkha, the company’s president, says, “Our recent engagements to strengthen LycoRed’s position in Asia, including [LycoRed’s newly approved] premix operation in China, successful participation in VitaFoods Asia, as well as the upcoming technical seminar in October, increase the need to employ extensive distribution services inside the Chinese market.”
The Nutritional Outlook Podcast Episode 33: Keeping up with contract manufacturing
July 26th 2024Nutritional Outlook talks to Lauren Samot, commercial innovation leader, and Blayney McEneaney, sales executive at Vitaquest International, about trends within the contract manufacturing space, and the ways in which contract manufacturers like Vitaquest keep up with the market and differentiate themselves from the competition.
