KonaRed Coffee Fruit Ingredient in TCBY Yogurt

KonaRed, a trademarked ingredient derived from the fruit of the coffee plant (Coffea Arabica), is now included in frozen yogurt by national brand TCBY, The Country’s Best Yogurt. The new YO-Power soft-serve frozen yogurt is being sold November 19 to December 15 throughout Fort Collins, CO, as a test market for TCBY locations nationwide. 

“We’re giving our customers a powerful nutritional treat that also provides them with all-natural energy to fit their active lifestyle,” says Wayne Geilman, product development manager, TCBY.

“With KonaRed, TCBY can deliver consumers unique, bioavailable antioxidants that immediately enter the body at the cellular level to increase natural energy and fight inflammation,” added KonaRed CEO and cofounder Shaun Roberts.

KonaRed is also distributed by B&D Nutritional Ingredients (Vista, CA).