According to data supplied by IRI of Chicago, Illinois, sales of herbal dietary supplements in the food, drug, and mass market (FDM) channel increased by 7.16% in 2008 from 2007 sales, for a total figure of $289,248,200.
According to data supplied by IRI of Chicago, Illinois, sales of herbal dietary supplements in the food, drug, and mass market (FDM) channel increased by 7.16% in 2008 from 2007 sales, for a total figure of $289,248,200.
Although IRI data does not represent the entire FDM channel, as it does not include sales reports from Wal-Mart, Sam’s Club, and other large warehouse buying clubs, or from convenience stores.
Sales of cranberry (Vaccinium macrocarpon, Ericaceae) supplements, which increased by more than 23% in 2007 from 2006,3 continued to rise in 2008, making cranberry the top-selling herbal supplement product within the FDM channel.
The Nutritional Outlook Podcast Episode 33: Keeping up with contract manufacturing
July 26th 2024Nutritional Outlook talks to Lauren Samot, commercial innovation leader, and Blayney McEneaney, sales executive at Vitaquest International, about trends within the contract manufacturing space, and the ways in which contract manufacturers like Vitaquest keep up with the market and differentiate themselves from the competition.