4 Facebook Advertising Tips for Nutrition Firms: Beef Up E-mail Marketing
Facebook no longer enables free advertising. Here's what nutrition firms can do.
Beef up your e-mail marketing. Many businesses are aggressively seeking the e-mail addresses of people who have “liked” them on Facebook. The theory: If people have gone out of their way to “like” your business on Facebook, they’ve already signaled that they want communications from you. With e-mail, you can go direct to these people, without worrying about a middleman.
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Gencor to distribute Gnosis by Lesaffre’s Landkind Pure Salidroside in the United States
September 11th 2024The ingredient is manufactured by Gnosis by Lesaffre as an alternative to rhodiola extract. Salidroside is the most studied bioactive in rhodiola, to which the extract efficacy is attributed to.
New review from BAPP estimates adulteration of five popular botanicals
September 10th 2024The study focused on the adulteration of black cohosh rhizome, echinacea root or herb, elder berry, ginkgo leaf, and turmeric root/rhizome. The authors reviewed 78 publications with a total of 2995 samples. Of the 2995 samples, 818 were reported to be adulterated or mislabeled.
The Nutritional Outlook Podcast Episode 33: Keeping up with contract manufacturing
July 26th 2024Nutritional Outlook talks to Lauren Samot, commercial innovation leader, and Blayney McEneaney, sales executive at Vitaquest International, about trends within the contract manufacturing space, and the ways in which contract manufacturers like Vitaquest keep up with the market and differentiate themselves from the competition.
