While sports nutrition products remain the top market category for digestive enzymes, data show that digestive enzymes are branching off into more categories.
Rather than simply acting as a typical charity, Vitamin Angels encourages corporate social responsibility within the nutrition industry.
These men's health ingredients show promise in easing age-related prostate symptoms and supporting an overall healthy and active lifestyle.
From flavors to formats, here are some of the trends driving discussion in the probiotic beverages space.
Cereal grasses are more popular with consumers than ever. Here are five market trends to keep your eye on, including new product formats, flavors, and more.
Collagen Product Trends. Which Types of Supplements, Foods, and Cosmetics Are Driving Growth in the U.S. Market?
A variety of innovative new collagen products are entering the American market, making it one of the fastest-growing collagen product markets in the world.
The rising popularity of medicinal mushrooms is opening up new avenues of growth for savvy manufacturers, but these avenues can be fraught with pitfalls and risk for the unprepared.
The sports drinks market is continuing to diversify, with consumers driving demand for healthier sports drinks products. This demand for healthy drinks—coupled with growing niches that have very specific functional needs—is likely to open up new opportunities for brands that fine-tune their formulations and marketing in response.
The latest research on brain health ingredients indicates products are meeting consumer needs and offer significant opportunity for category growth.
The coconut market is evidence that with the right product development strategy, companies can capitalize on the popularity of existing products to foster consumer adoption of new products.